Competitive Intelligence - Marketing Research - Business Development

Richard Y. Douglass - President

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 As president of RDAssociates, Inc. , Mr. Douglass leads the company in developing cutting-edge research techniques and delivering accurate and detailed analyses. He is an expert in business intelligence and has more than 30 years of  market research experience.


Current and previous clients include: American College of Financial Services, Arizona College, DeVry Education Group, Education Management Corporation, Lincoln Educational Services, Steiner Education Group, Bassett Healthcare Network, Lehigh Valley Health Network, Penn Medicine, AARP, American Express,  Heineken, Perrier Group of America,  AOL, MCI and Network Solutions. 


He served previously in product management at Lever Brothers in New York City, gaining extensive experience in brand management, channel marketing, strategic analysis and competitive assessment. He was an integral part of the management team overseeing international brands including Dove Soap, Dove Moisturizing Body Wash and Lever 2000.


Mr. Douglass holds a BA in Political Science from Emory University and an MBA from the Fuqua School of Business at Duke University.